BoomerVenture Coming of Age

Over the past year, BoomerVenture
has grown steadily from a promising upstart to a robust, fully-developed program garnering statewide recognition; the program has been issued a formal invitation to present
its concept, programming, public relations and potential regional expansion to the Massachusetts Council on Aging at its Fall
Conference in October.

In addition, the Town of Andover has encouraged and assisted in the submission of the BoomerVenture program for this year's Kenneth
Pickard Municipal Innovation Award.

BoomerVenture Background

BoomerVenture is an initiative to
engage Andover's 50+ population in a series of activities and events aimed
at stimulating interests endemic to
their generation and broadening their involvement not only with each other, but Andover as a whole.

With the mandate to advocate,
educate and engage, BoomerVenture
is utilizing input from local focus
groups to develop an appetizing menu
of programs, from money manage-
ment to gourmet cooking.

Looking for Adventure

What it all comes down to is that there is a place in every boomer heart which still longs to "head out on the road, lookin' for adventure."

BoomerVenture's mission is to simply let everyone know there's no better place to find that adventure than right here, right now, in our own backyard.

The first baby-boomers just started turning 60 two years ago. It's a group that was never going to get old … and they're not. At least, not like any previous generation.

Unlike their parents, baby boomers simply refuse to see themselves as aging. Many toss their AARP invitations out as soon as they come through their door because they are a generation looking for more meaningful alternatives to traditional "retirement."

Boomers Making Life Investment

Baby-boomers are heavily invested in how to live life to the fullest, focusing in particular on travel, health and wellness, financial independence, and new occupational opportunities.

They are also the "sandwich" generation, frequently still raising children while they are increasingly caring for their own ailing parents.